Tell people about what you are trying to achieve and whyīroadcasting to family, friends and colleagues that you are working towards something important to you ensures your commitment. By writing your goals down, you are increasing your chances reaching your sustainability goal by improving this encoding process.Ģ. From there, decisions are made about what gets stored in our long-term memory and, in turn, what gets discarded” (Murphy, 2018). “Encoding is the biological process by which the things we perceive travel to our brain’s hippocampus where they’re analysed. A biological process called encoding occurs when you write it down, according to Mark Murphy writing for Forbes. Research suggests writing your goals down really works and is a key indicator of success. How can you too remain focused on your goals like Westley and achieve success. Even the romantic lead Westley was kidnapped by pirates and became The Dread Pirate Roberts, he remained focused on his goal of returning to his one true love, Princess Buttercup.
But then, inspiration struck via my favourite movie – The Princess Bride (apologies to those who have not watched it). I struggled with how to link pirates back to the goals of the ALIA Sustainable Libraries Group and to sustainability in general. Being tasked to write a sustainability BLOG post with the inspiration of ‘Pirate’ is unsusual.